Use case · Optimization
Set your goal once and Autopilot runs the whole cycle, finding tests, building variants, splitting traffic, reaching significance, and shipping winners, on its own, around the clock, while you do everything else.
Hands-off optimization
Everyone agrees you should be A/B testing. Almost nobody keeps it up, because doing it by hand is a grind: brainstorm a test, build the variant, launch it, babysit the dashboard, do the stats, ship the winner, repeat. The discipline dies the first busy week. Frontpage automates the entire cycle so it never stops running, whether or not you're paying attention.
Autopilot reads your live traffic around the clock, picks the changes most likely to move your numbers, builds them, splits your visitors, waits for a real result, and rolls the winner out on its own. You set the goal once. The testing program just keeps going, and your conversion rate keeps climbing while you work on everything else.
How Frontpage solves it
Frontpage automates the full A/B testing loop, the part most teams can't keep up by hand. It runs experiments against your real traffic, ships what wins, reverts what doesn't, and reports it all in plain English, with nothing for you to babysit.
How it works
What you get
Automated A/B testing only helps if every part of the loop is covered, not just the easy middle. Frontpage runs the full cycle for you, continuously, with nothing to assemble or babysit.
Autopilot reads your traffic and queues up the next high-leverage test on its own, so the program never runs dry.
Each test's alternative is generated on brand and rendered cleanly, with no design or dev step from you.
Visitors are divided between variants the moment a test launches, no configuration, no tag manager.
The engine waits for real statistical confidence, so automation never means acting on a lucky sample.
Proven variants go live to all traffic and propagate to every page they fit, keeping the whole site sharp.
Underperforming changes roll back on their own, so your site always sits at its best-known version.
Every automated change is a commit you can review and undo in one step, so hands-off never means out of control.
Readable summaries land on a cadence: what ran, what won, what's next, no dashboard to decode.
See it in action
You don't plan a test calendar or build variants. You tell Frontpage the goal, leave Autopilot on, and the testing program runs itself, checking in only when it has news or needs a judgment call.
Want to steer? You can still kick off a specific test in plain English any time, the automated loop just keeps running in the background alongside it.
Why it works
The reason A/B testing works is consistency, and the reason it fails is that consistency is hard. Frontpage removes the willpower from the equation so the testing simply never stops.
FAQ
All of it. Autopilot generates the hypothesis, builds the variant, splits your traffic, waits for statistical significance, ships the winner site-wide, and reverts anything that underperforms, then starts the next test. You set the goal once; the loop runs on its own.
No. That's the point of automation. Autopilot decides what to test and when, based on your real traffic, so the program keeps running through your busiest weeks without you touching it.
Auto-allocation only shifts traffic between variants you already built. Frontpage automates the steps before and after that too: inventing the experiment, building the variant on brand, reaching significance, rolling the winner out everywhere, and reporting it in plain English.
It ships winners automatically, but never silently. Every change is a reversible commit summarized in your insight reports, so you always know what changed, why, and what it did to your numbers, and you can roll any of it back in one step.
Yes, it just adapts. With less traffic, Autopilot runs conversion tests more conservatively so it never calls a winner on noise, and leans on high-confidence wins like speed, SEO, and copy fixes in the meantime.
No. Your pages stay static and load in under a second, with no flicker between variants. The experimentation happens invisibly while the experience stays fast and clean.
Keep exploring
Set a goal, switch Autopilot on, and let Frontpage run the whole testing loop for you. Free to start, no credit card, nothing to babysit.
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