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Use case · Agencies

Client sites that grow the business.

Frontpage builds the page from the client's brand, offer, and goal. The agency reviews it, revises by chat, and publishes on their domain.

  • Client domain
  • Revise on the call
  • Numbers for the meeting

Free plan to start. No credit card. Each client ships on their own domain.

A person working at a laptop in a dim office, lit by a desk lamp.

What Frontpage does

Frontpage builds the client page from the brief. The agency revises it on the call.

The client hired the agency to bring in more calls, bookings, or sales. Frontpage builds that page from the brand, the offer, and the goal. Change a headline while they are still on Zoom. Spin up the next client from the same conversation, each on their own domain. Growth Advisor suggests. The agency accepts or declines.

A page built around one action

Hero, offer, proof, one button. The page asks for the action the client is paying you to win.

The client's reviews on the page

Google reviews can sit next to the offer, so a visitor sees proof before they call.

Numbers you can take to the meeting

Analytics are built in. Growth Advisor is on Growth and Scale. Autopilot is Scale only. Walk in with numbers, not a screenshot.

Side by side

Tickets lose the meeting. This page comes with numbers.

Typical agency build
Frontpage
How you build
Designer, developer, weeks of tickets
Describe the client. Frontpage ships the draft
Revisions
A ticket, then another sprint
A sentence while the client is still on the call
Many clients
A new project file each time
The same conversation, each on its own domain
Reporting
A screenshot of the homepage
Visitors, sources, and conversions on the page
After it ships
Another redesign when the retainer renews
Growth Advisor on Growth and Scale. Autopilot on Scale

The problem

A screenshot is not a retainer.

A lot of client sites die after launch. The agency spent the budget on the build. The headline is already stale. A revision is a ticket. The monthly meeting is a screenshot. The client hired you to grow the business, and the page is sitting there.

The build ate the retainer

Weeks of comps and tickets for a page that should have been a brief. Frontpage ships from the brand, the offer, and the goal.

Revisions wait until next sprint

The client wants a personal-injury headline before they hang up. That has to be a sentence, not a ticket.

Reporting is a screenshot

Analytics have to live on the page. Walk into the meeting with visitors, sources, and conversions.

The page never gets found

Titles and structure with the draft. A pretty comps file is not a title tag. See SEO basics.

A studio wall of photo prints and color swatches under track lighting.

How it works

Three steps to the next client page.

  1. 01

    Send the client brief

    The client, the brand, the offer, the goal. Add colors and a logo, or let it draft. Getting started.

  2. 02

    Review it like the client will

    Frontpage builds hero, offer, proof, and a clear action. Change anything by chat, often while they are still on the call.

  3. 03

    Publish on the client's domain

    Connect their domain. Hand them analytics. Score a prospect's old URL with a website audit if you want.

On the first screens

What the client gets on the first screens.

Looks like their brand. Gets found. Earns the action. Gives the agency numbers.

The client's brand

Colors, type, and spacing live in tokens. Navy and gold, or whoever they are.

A page built around one action

Hero, offer, proof, one button. The action the campaign is meant to get.

Google reviews on the site

The client's reviews next to the offer. Ask for the module.

The client's own domain

Each page ships on their domain. Nothing on the page points back to a builder.

Analytics to report

Visitors, sources, and conversions. The meeting comes with numbers.

Search and growth

Titles built with the draft. Growth Advisor from Growth ($49). Autopilot on Scale ($99).

The gaps we fill

What Frontpage puts on a client site.

Ship the brief. Revise on the call. Report what moved.

  1. 01

    Build around the client's goal

    A booked call, a purchase, a signup. Offer, proof, button. Comps do not lead.

  2. 02

    Revise on the call

    Change a headline or spin a second ad variant by chat. See editing by chatting.

  3. 03

    Help the client show up

    Clean titles and headings. Google reviews next to the offer when you ask. See local rank.

  4. 04

    Report, then grow

    Analytics on the page. Growth Advisor suggests. The agency accepts or declines. Autopilot tests on Scale.

Score a prospect's URL

See if a prospect's site is falling behind.

Score any prospect URL. We email the report. Use it as the brief for the rebuild. Start at website audit.

Free · No credit card · Results in your inbox

Two people at a steel studio table reviewing printed comps.

After the page ships

See what's working. Hand the client the report.

Growth Advisor reviews the live Frontpage site on Growth and Scale and offers suggestions the agency accepts or declines. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%.

+78% Client search traffic
+53% Calls, bookings, sales
How Growth Advisor treats a live client site →
A person in a studio kitchenette looking at a phone.

Where their buyers look

Be where people look for the client.

People search Google, read reviews, and decide who to call. Frontpage helps the client page show up, and can put those reviews on the site. Read asking for the sale.

  • Titles and structure built for search
  • Google reviews on the page when you ask
  • A free audit of the site they have today
Is the page asking for the action →

See it in action

The agency briefs a boutique law firm the way the team already briefs work.

Navy and gold, consults, then a personal-injury ad variant with another sentence.

If the client wants a different headline before sign-off, say so.

frontpage · your site
Build a landing page for my client, a boutique law firm. Use their navy and gold brand. Goal is booked consultations: hero, practice areas, results, attorney bios, Google reviews, and a request-a-consultation button.
Done. Navy and gold hero with Request a consultation, practice-areas grid, a case-results band, two attorney bios, Google reviews, consultation form. Preview link is ready. Want a second version for their ads?
Yes. Make a version with the headline focused on personal-injury cases and a free-case-review offer.
Second variant with that headline and offer. Both on the client's domain. Analytics are on, so you can hand the numbers to them.

Why switch

Why agencies switch.

Ship the page. Report the numbers. Keep the retainer as growth, not another redesign.

Retainer

More traffic. More conversions. A report.

Growth Advisor can help increase traffic by up to 78% and conversions by up to 53%. The agency accepts each suggestion, then shows the client what changed.

  • You approve changes
  • Built on the live site
  • A report you can walk through

Search

Be where the client's buyers look

People search, read reviews, and decide who to call. Frontpage helps the client's page show up and can put those reviews on the site. Asking for the sale.

  • Titles built for search
  • Google reviews on the page
  • Free audit of any URL

Studio

Many clients, one conversation

Revise on the call. Spin the next client from the same workflow. Autopilot tests on Scale.

  • Chat updates
  • Each client on their domain
  • No developer handoff

Questions

What agencies ask before they brief the next client.

Is this for the agency's own site, or the sites we build for clients?

Both. Agencies use Frontpage for their own marketing site and for client landing pages. Each client page is on that client's brand and domain.

How does this help the client's business grow?

The page is built around one action. Search basics help it get found. Google reviews can sit on the site. Analytics show what happened. Growth Advisor then suggests. You accept or decline.

Can we put the client's Google reviews on the site?

Yes. Next to the offer. Ask for the module.

How do we handle revisions and client feedback?

By chatting. Change the headline, swap a section, or spin an ad variant while they are still on the call. See editing by chatting.

Can we hand the site to the client?

Yes. Pages ship on their domain with their branding. Nothing points back to a builder. Keep editing on a retainer, or hand it over.

Do Growth Advisor or Autopilot publish without us?

Growth Advisor is on Growth and Scale and suggests. The agency accepts or declines. Autopilot is Scale only ($99). See pricing.

Start the next client page.

Describe the client, the brand, and the goal. Frontpage builds the page. Free plan. No credit card.

Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only