All use cases

Use case · Local business

A small business site that brings people in.

Frontpage builds the page from the shop, the hours, and the visit. You review it, revise by chat, and publish on your domain.

  • Hours and services
  • Map and call
  • Google reviews

Free plan to start. No credit card. This is a local shop page, not a trade site.

A customer paying at a small-business counter.

What Frontpage does

Frontpage builds a small business site that answers the neighbor. You update hours by chat.

Neighbors search for hours, services, prices, and a way to call or stop in. Frontpage builds that. Call and book buttons point at the phone, form, or booking tool you already use. Frontpage does not invent a booking desk. Move Saturday hours or add a service with a sentence. If you run espresso more than a shop floor, use the coffee shop builder.

Hours, services, one button

The first screens answer the visit. Not a slogan and a Facebook photo of last year's hours.

Show up when people look nearby

Titles and structure so the shop has a path into search and Maps. See local rank.

Reviews next to the hours

Google reviews can sit on the site, so a visitor sees proof before they call or walk in.

Numbers the owner can use

Analytics are built in. Growth Advisor is on Growth and Scale. You accept or decline. Autopilot is Scale only.

Side by side

A Facebook photo loses the walk-in. This page answers the neighbor.

Typical small business site
Frontpage
Hours and map
A Facebook photo, or buried
On the first screen, with a map link
Services and prices
A paragraph of everything you do
A tidy list, so customers stop guessing
Call / book
Hidden in the footer
Tap-to-call or book, pointed at the tools you already use
Updates
A nephew, or it never happens
Move Saturday hours by chat
After it is live
You guess what neighbors did
Analytics and Growth Advisor on the same site

The problem

Neighbors do not read community poems.

A lot of small business sites are placeholders. Hero photo, a paragraph about family and community, hours on Facebook, phone number in the footer. A neighbor on a phone, standing on the sidewalk, closes the tab and walks into whoever answered first.

Hours and the map are a scavenger hunt

Closed Mondays, Saturday hours, address. If that is not on the first screen, they are already looking at the next shop.

Services hide in a paragraph

What you offer and what it costs have to sit as a tidy list. Neighbors stop guessing, or they leave.

Call and book hide in the footer

The button has to sit next to the hours. Point it at the phone, form, or booking tool you already use.

The site looks like a template

Stock photos and generic copy do not match the shop. The page has to feel like Morning Glory — or whoever you are.

A small retail shop with wood shelves, ceramics, and a front counter.

How it works

Three steps to a site that brings people in.

  1. 01

    Describe the shop

    What you do, where you are, the hours, the offer. Add photos and prices, or let it draft. Getting started.

  2. 02

    Check it like a neighbor

    Frontpage builds hero, services, hours, location, prices, reviews, and a call or visit button. Review it on a phone. Change anything by chat.

  3. 03

    Publish on the shop's name

    Connect the domain. Watch taps in analytics. Publish and connect your domain.

On the first screens

What the shop gets on the first screens.

Looks like the shop. Shows hours. Gets found. Brings people in.

The shop's brand

Colors, type, and spacing live in tokens. See first impressions.

Services and prices

A tidy list of what you offer and what it costs.

Hours and location

Opening hours, address, and a map link.

Tap-to-call and contact

Phone, contact, directions. Pointed at tools you already use.

Google reviews on the site

Next to the hours. Read the reviews guide.

Search and growth

Titles built for local search. Growth Advisor from Growth ($49). Autopilot on Scale ($99).

The gaps we fill

What Frontpage puts on a small business site.

Answer the visit. Get found. Keep the hours and the site in the same conversation.

  1. 01

    Build around the visit

    A call, a walk-in, or a booking. Hours, services, and the button sit in that order.

  2. 02

    Put the answers where neighbors look

    Services, prices, hours, address, map. A person on the sidewalk should not hunt.

  3. 03

    Link to tools you already use

    The phone, a form, Square, the booking tool you already pay for. Frontpage does not invent a booking desk. See Square Online.

  4. 04

    Update by chat before opening

    Move Saturday hours, add a service, post a holiday note. See editing by chatting.

Score the shop URL

See if the current site loses the walk-in.

Score any shop URL. We email the report. Start at website audit.

Free · No credit card · Results in your inbox

Two shop owners reviewing handmade goods at a wood counter.

After the first week

See which pages bring people in. Fix what does not.

Growth Advisor reviews the live Frontpage site on Growth and Scale and offers suggestions you accept or decline. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%.

+78% Local search traffic
+53% Calls and visits
How Growth Advisor treats a live shop site →
A person looking at a phone on the sidewalk outside a small shop.

Local searches

Be where neighbors look.

People search Google, read reviews, and decide where to go. Frontpage helps the shop show up and can put those reviews on the site. Read the reviews guide.

  • Titles and structure built for local search
  • Google reviews next to the hours
  • A free audit of the site you have today
How to show up for local search →

See it in action

Morning Glory briefs the walk-in the way the owner already talks about the shop.

A neighborhood coffee shop describes the hours, then moves Saturday and adds photos with another sentence.

If Saturday hours move or a service is added, say so.

frontpage · your site
I run a neighborhood coffee shop called Morning Glory. Open 7 to 3, closed Mondays. Goal is walk-ins: hero, hours, location, menu, Google reviews, and a Find us button.
Done. Hero with Find us, the hours, a map, a menu section, Google reviews. Want photos and Saturday hours at 8 to 4?
Yes. Change Saturday hours to 8 to 4 and add a few shop photos.
Saturday hours and photos are on. Analytics are on, so you can see what visitors tap.

Why switch

Why small businesses switch.

Hours, services, map, call or visit. Everything else can wait.

Floor

More searches. More visits.

Growth Advisor can help increase traffic by up to 78% and conversions by up to 53%. You accept each suggestion.

  • You approve changes
  • Built on the live site
  • A report the owner can walk through

Maps

Be where neighbors look

Frontpage helps the page show up and can put reviews next to the hours. See local rank.

  • Titles for local search
  • Google reviews on the page
  • Free audit of any URL

Counter

The board and the site stay in sync

Move Saturday hours with a sentence. Analytics show which services earned the tap. Autopilot tests on Scale.

  • Chat updates
  • Call taps in analytics
  • No nephew ticket

Questions

What owners ask before they publish.

What does Frontpage put on a small business site?

Hero, services, prices, hours, location, photos, Google reviews, and a way to call, contact, or visit. On your domain, in your brand.

Can people call, contact, or book?

Yes. Call, contact, and book sit on every screen and can link to the phone, form, or booking tool you already use. Frontpage does not run a native booking desk.

I run a coffee shop. Is this the right page?

This page is the local shop pattern. If you run espresso more than a shop floor, use the coffee shop builder. Dining rooms use the restaurant builder.

Can the shop put Google reviews on the site?

Yes. Next to the hours. Read Google reviews for small business websites.

How do hours and prices get updated?

By chatting. When Saturday hours move or a price changes, say so. See editing by chatting.

Do Growth Advisor or Autopilot publish without me?

Growth Advisor is on Growth and Scale and suggests. You accept or decline. Autopilot is Scale only ($99). See pricing.

Start the small business page.

Describe the shop, the hours, and the goal. Frontpage builds the page. Free plan. No credit card.

Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only