Guides

Guides & comparisons.

How to get the most out of Frontpage, plus honest, side-by-side comparisons with the other website builders you might be weighing up. New guides land here regularly.

Education

Education 13 min read

Trust and credibility: the biggest weakness on 100 small-business sites

Trust was the single weakest area we measured across 100 small-business sites: missing guarantees, anonymous reviews, no real faces. Here's every gap, and how to close it.

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Education 14 min read

SEO basics: what we learned looking at 100 small-business websites

We ran a full automated SEO audit of 100 real Kansas City small-business websites. Not one passed every check. Here's exactly where local sites lose ground, and how to fix it.

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Education 15 min read

Accessibility: what we found on 100 small-business sites

We ran an automated accessibility audit on 100 small-business sites. About one in five audits failed: faint text, uncaptioned video, silent buttons, unlabeled forms. Here's every barrier, and how to fix it.

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Education 12 min read

Navigation: tips we learned from auditing 100 small business websites

Navigation was one of the strongest areas we measured across 100 small-business sites, but broken links, missing 404 pages, and footers with no contact details still quietly cost owners customers. Here's every gap, and how to fix it.

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Education 14 min read

Conversion: lessons from auditing 100 small business websites

Conversion, turning visitors into customers, was the second-weakest area we measured across 100 small-business sites. Missing CTAs, daunting forms, no privacy reassurance. Here's every gap, and how to fix it.

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Education 13 min read

Mobile: how to make your site work on phones

Most small-business sites are mostly fine on a phone, but buttons too small to tap fail on three of four. Here's every mobile gap we found across 100 sites, from click-to-call to overflowing images, and how to fix each one.

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Education 16 min read

Performance & Technical Guide for Website Building

Speed, security, and search-readiness were the strongest area we measured across 100 small-business sites, but most still have a few cracks: a heavy image, a missing font setting, a sitemap Google can't find. Here's every one, and how to fix it.

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Education 15 min read

A Visual & Design Guide for Website Building: 13 tips for designing better landing pages

Design was a real strength across 100 small-business sites, 23 were flawless, but fonts, spacing, and consistency quietly leak polish. Here's every gap, from too-faint text to a missing favicon, and how to fix each one.

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Education 14 min read

User Experience: 8 tips for improving your site

Across 100 small-business sites, user experience was split right down the middle: 41 were flawless, the rest had real friction. Slow loads, buried offers, dead ends, vague form errors. Here's every gap, and how to fix it.

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