Products, prices, one buy path
Photos and a way to buy. The button can link to the shop you already run. See Square Online.
All use cases
Use case · Ecommerce
A storefront page that sells the visit.
Frontpage builds the page from the products, the brand, and the buy path. Wix and Shopify still win giant catalogs. You review it, revise by chat, and publish on your domain.
- Focused stores
- Link to your shop
- Wix and Shopify win giant catalogs
Free plan to start. No credit card. Frontpage does not run a native cart.
What Frontpage does
Frontpage builds a focused storefront. Wix and Shopify still win giant catalogs.
Wix and Shopify win if you run thousands of SKUs and a native cart. This page is for everyone else: a marketing site, a drop, a handful of bestsellers. Frontpage builds the product page from the photos, the prices, and the buy path. Shop now points at the shop, Square, or payment tool you already use. Frontpage does not run a native cart and checkout.
Honest about catalogs
Wix and Shopify win giant catalogs. Frontpage wins the focused store and the marketing site.
Reviews next to the product
Google reviews can sit on the page, so a shopper sees proof before they tap buy.
Numbers after the drop
Analytics are built in. Growth Advisor is on Growth and Scale. You accept or decline. Autopilot is Scale only.
Side by side
Wix and Shopify win catalogs. Frontpage wins the focused store.
Wix / Shopify
Frontpage
Large catalogs
Wins. Deep native commerce and a real cart
Better for focused stores and marketing sites
Checkout
Native cart and checkout
Shop now links to the shop or Square you already use
How you build
A theme, then apps
Describe the products. Frontpage ships the page
Updates
The admin, plus more apps
Lead with the Weekender or mark sold out by chat
After it is live
More apps for SEO and reviews
Analytics and Growth Advisor on the same site
The problem
A thousand-SKU theme is the wrong tool for four bags.
A shopper decides in seconds: is this the right product, can this brand be trusted, and how do they buy? A theme with a buried buy button, a PDF lookbook, or a catalog the owner cannot update loses the tap. If you need a thousand SKUs and a native cart, stay on Wix or Shopify. If you need a focused storefront, leave.
The catalog outgrew the brief
Wix and Shopify win thousands of SKUs. Frontpage is the wrong tool for that. It is the right tool for four bestsellers and a Shop now button.
The buy path is a scavenger hunt
Photos, prices, shipping notes, and the button have to sit together. Point Shop now at the shop you already use.
The drop and the site fall out of sync
Lead with the Weekender, mark a bag sold out, raise a price. That has to be a sentence, not a theme rebuild.
The page never gets found
Product titles and structure with the draft. A pretty theme is not a title tag. See SEO basics.
How it works
Three steps to a storefront that sells the visit.
- 01
Brief the drop
What is for sale, the brand, the best products. Add photos and prices, or let it draft. Getting started.
- 02
Read the page like a shopper
Frontpage builds product blocks, prices, proof, and a buy path. Change anything by chat.
- 03
Publish on the shop domain
Connect the domain. Watch buy taps in analytics. Score the old URL with a website audit if you want.
On the first screens
What the storefront gets on the first screens.
Looks like the shop. Shows the products. Gets found. Sends the buy tap to the tool you already use.
The brand from the first draft
Colors, type, and spacing live in tokens. Not a generic catalog theme.
A page built around the products
Photos, prices, short copy, and a clear buy path.
A way to buy that links out
Buttons send shoppers to the existing shop or payment tool. Not a Frontpage-invented cart.
Shipping and returns on the page
Notes sit next to the products. The order still finishes in the tool you already use.
Google reviews on the site
Next to the products. Ask for the module.
Search and growth
Titles built with the draft. Growth Advisor from Growth ($49). Autopilot on Scale ($99).
The gaps we fill
What Frontpage puts on a storefront page.
Products first. A buy path you already run. Suggestions that wait for a yes.
- 01
Build around the products
Photos, prices, proof, buy path. Themes do not lead.
- 02
Link buy to tools you already use
The existing shop, Square, or payment tool. Frontpage is the storefront landing page, not a native cart. See Square Online.
- 03
Help the products show up
Clean titles and headings. Google reviews next to the grid when you ask. See asking for the sale.
- 04
Grow after the drop
Growth Advisor suggests. You accept or decline. See editing by chatting.
Score the current shop URL
See if the current shop page is falling behind.
Score any shop URL. We email the report. Use it as the brief for a focused-store rebuild. Start at website audit.
After the drop
See which products get the tap. Approve what changes.
Growth Advisor reviews the live Frontpage site on Growth and Scale and offers suggestions you accept or decline. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%.
+78% Product search traffic
+53% Buy clicks
Where people look for the products
Be where people look for the products.
People search the product, read reviews, and decide who to buy from. Frontpage helps the page show up, and can put those reviews on the site. Read asking for the sale.
- Titles and structure built for search
- Google reviews on the page when you ask
- A free audit of the shop you have today
See it in action
A leather shop briefs the drop the way the owner already briefs a post.
Four bestsellers, then free shipping over $75 and the Weekender first with another sentence.
If a product needs to lead the grid or a sale line needs to go up, say so.
I sell handmade leather bags. Build a storefront page with my four bestsellers, photos, prices, shipping notes, and a Shop now button that goes to my existing shop.
Done. Product grid for all four bags, photo-led cards, prices, a shipping note, Shop now to that link. Want a free-shipping line across the top?
Yes. Free shipping over $75, and put the Weekender bag first.
Banner is on and the Weekender leads the grid. Analytics are on, so you can see which product gets the tap.
Why switch
Why focused stores switch.
Wix and Shopify keep the giant catalog. Frontpage keeps the brief.
Drop
More traffic. More buy clicks.
Growth Advisor can help increase traffic by up to 78% and conversions by up to 53%. You accept each suggestion.
- You approve changes
- Built on the live site
- A report after the drop
Honest split
Wix and Shopify still win giant catalogs
If you sell thousands of SKUs in a native cart, stay. If you are a focused store or a marketing site, leave. Wix alternative.
- They win large stores
- Frontpage wins the brief
- No App Market
Grid
The drop and the site stay in sync
Lead with the Weekender or mark sold out with a sentence. Analytics show which product earned the tap. Autopilot tests on Scale.
- Chat updates
- Buy taps in analytics
- No theme rebuild
Questions
What owners ask before they publish.
Is this a full online store with a cart and checkout?
No. Frontpage builds a storefront-style landing page with products, prices, and a way to buy. A button sends shoppers to the shop or payment tool you already use. Wix and Shopify still win a native cart and a giant catalog.
When should I stay on Wix or Shopify?
When you run thousands of SKUs and need deep native commerce. Frontpage is for focused stores and marketing sites. Read Wix alternative.
Can Google reviews sit next to the products?
Yes. Next to the offer. Ask for the module.
How do products and prices stay current?
By chatting. Mark an item sold out, change a price, or put the Weekender first. See editing by chatting.
Can shipping and returns be on the page?
Yes. Those notes sit next to the products. The order still finishes in the tool you already use.
Do Growth Advisor or Autopilot publish without me?
Growth Advisor is on Growth and Scale and suggests. You accept or decline. Autopilot is Scale only ($99). See pricing.
Start the storefront page.
Describe the products, the brand, and where people buy. Frontpage builds the page. Free plan. No credit card.
Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only