One conversation, not a thousand panels
Describe the shop, the hours, the button. Frontpage builds it. See editing by chatting.
All use cases
Use case · Alternatives
Stop being the Wix person.
Wix wins large catalogs. Frontpage wins the brief: one conversation, no template lock, no panel maze for a headline change.
- One conversation
- No App Market
- Restyle from a sentence
Free plan to start. No credit card. Wix still wins giant catalogs.
What Frontpage does
Describe the business. Frontpage builds the site. You never open the Wix editor.
Wix wins if you run a large catalog and like assembling a store by hand. This page is for everyone else. Hundreds of panels, two build modes, apps for the basics, and a look that often locks after publish. Frontpage takes a brief, ships the pages, and lets you restyle or rewrite by saying what you want.
Change the look without a rebuild
Wix often locks the look after publish. Frontpage restyles from a sentence.
Ask for the feature. Skip the App Market.
Forms, reviews, the sections you need. Modules, not another paid app.
Lean pages, then growth
Titles and structure ship with the draft. Growth Advisor on Growth and Scale. Autopilot on Scale.
Side by side
Wix wins catalogs. Frontpage wins the conversation.
Wix
Frontpage
How you build
Drag elements. Two build modes. Hundreds of panels
Describe what you want in plain English
Who does the production
The teammate who became the Wix person
An agent. The brief is the work
After publish
Look is often locked. New design means a rebuild
Restyle the whole site from a sentence
Large catalogs
Wins. Deep native commerce
Better for marketing sites and focused stores
Optimization
Up to you, plus more apps
Growth Advisor on Growth and Scale. Autopilot on Scale
The problem
Wix puts the work in the editor. Then it locks the look.
Wix puts the work in the editor. Someone on the team becomes the only person who remembers which panel holds the header, the mobile view, and the SEO fields. Publish often locks the look. Extra features sit behind apps. Pages get heavy. A headline change becomes a ticket.
A maze, not an editor
Hundreds of panels and two build modes. Frontpage replaces that with one brief.
Template lock after publish
Changing the look on Wix often means rebuilding. Frontpage restyles from a sentence.
Heavy pages once apps stack
Frontpage builds lean pages with clean titles. See speed and SEO.
Apps for the basics
On Wix, a contact form is often another paid app. On Frontpage you ask, and it is built.
How to switch
Three steps out of the Wix editor.
- 01
Describe the business
What you do, who you serve, the action you want. Paste Wix copy you still like. Getting started.
- 02
Leave the panels behind
Reword a headline, restyle a section, change the look. Every change is a sentence.
- 03
Publish on your domain
Go live. Analytics and Growth Advisor show what to fix next. Connect your domain.
Without the App Market
What you get when you leave Wix.
A site you can change without becoming a part-time product specialist.
Your brand from the first draft
Colors, type, logo, and voice. Not the last Wix template you clicked.
A page built around one action
Hero, offer, proof, one button.
Google reviews on the site
Proof next to the offer, without an app.
Search basics
Titles, descriptions, and structure. Open SEO tools.
Your domain
Move your site, then publish.
Growth and undo
Growth Advisor from Growth ($49). Autopilot on Scale ($99). Rewind is 7 / 30 / 90 days by plan.
The gaps we fill
What you get when you switch.
Send the brief. Review the draft. Publish. Keep changing the live site without becoming the house Wix specialist.
- 01
Send the brief
Ask for a services page with three packages and a contact section. Frontpage ships it on brand.
- 02
Restyle without a rebuild
Want a different look? Ask. The whole site updates. No template lock.
- 03
Ship lean, searchable pages
Titles and structure with the first draft. SEO tools are on the site.
- 04
Grow after it is live
Growth Advisor suggests. You accept or decline. Autopilot tests on Scale. Rewind if a change misses.
Score the Wix URL
See if the current Wix site is costing you time.
Score any Wix URL. We email the report. Use it as the brief for the rebuild. Start at website audit.
After you leave the editor
Suggestions on the live site, not another Wix app.
Growth Advisor reviews the Frontpage site on Growth and Scale, then offers suggestions you accept or decline. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%. On Scale, Autopilot can A/B test and publish the winner.
+78% Traffic off the Wix URL
+53% Conversions after the rebuild
Search without another app
Be where people look, without an SEO add-on.
People search Google, read reviews, and decide who to call. Frontpage writes titles and structure with the draft, and can put Google reviews on the site. Open SEO tools when you want the on-site controls.
- Titles and structure built with the first draft
- Google reviews on the page when you ask
- A free audit of the Wix site you have today
See it in action
Mill & Crumb leaves the Wix bakery template.
The owner describes the shop, then changes the weekend cake headline with another sentence.
If the look still feels like a template, say so.
Site for Mill & Crumb. Warm colors, full menu, hours, map, Google reviews, order-for-pickup. I am done dragging this around in Wix.
Done. Warm hero, pickup button, menu, hours, map, reviews. Want a catering page for weekend cakes?
Yes. Make the homepage headline about weekend cakes. Restyle if it still looks like a Wix bakery template.
Catering added, headline updated, look restyled. Analytics are on. Growth Advisor will suggest. Rewind is there if you want last Tuesday back.
Why switch
Why people switch.
You should not need a specialist to change a headline.
Editor
You stop being the Wix person
Teammates can ask for a change without learning two build modes.
- One conversation
- No panel hunt
- Restyle from a sentence
Honest split
Wix still wins giant catalogs
If you sell thousands of SKUs in native Wix commerce, stay. If you are a bakery, studio, or marketing site, leave. Modules instead of apps.
- Wix wins large stores
- Frontpage wins the brief
- No App Market
After publish
Suggestions, Rewind, Scale tests
Growth Advisor is on Growth and Scale. Autopilot is Scale only. Free plan if you want to try before you leave Wix.
- Starter $19 · Growth $49 · Scale $99
- You approve changes
- Rewind on paid plans
Questions
If you are tired of the Wix editor.
Is Frontpage a real Wix alternative?
Yes, for marketing and small-business sites. Wix still wins a large native catalog. Read Wix vs Frontpage.
Can the look change after publishing?
Anytime. Wix templates often lock. Frontpage restyles the whole site from one sentence.
Will the site stay lean?
Frontpage builds lean pages with clean titles. That is the usual answer to the weight and SEO complaints Wix sites get.
Do I have to deal with apps?
No. Ask for the sections you want. Frontpage builds them from modules.
How do I move the Wix site?
No one-click import. Describe the business, paste the copy you want, refine by chat. Move guide.
I also looked at Squarespace and Durable. Same page?
No. This page is editor fatigue and the App Market. Use Squarespace for shared templates, Durable for a 30-minute AI stamp.
Start the site without the maze.
Describe the business, the brand, and the goal. Frontpage builds the page. Free plan. No credit card.
Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only