All use cases

Use case · Professional services

A firm site that books the intro call.

Frontpage builds the page from your services and how clients reach you. The homepage asks for a first meeting, not an invoice.

  • Intro call first
  • Not a books suite
  • Google reviews

Free plan to start. No credit card. Frontpage does not send invoices.

Two people talking across a desk in a quiet office.

What Frontpage does

Frontpage builds the firm page around the intro call. You update it by chat.

Someone looking for an accountant is usually late, anxious, and comparing two or three firms. They need what you handle, who you work with, and how to reach someone this week. Frontpage builds that. The page asks for an intro call, not an invoice. Frontpage is not a books suite. Change a tax-deadline note with a sentence.

Intro call on the first screen

Services, who you serve, how you work, one clear consult path. Not a "we love numbers" draft.

Show up when people look for a CPA

Clean titles and structure so the firm has a path into search and Maps. See local rank.

Reviews next to the button

Google reviews can sit on the site, so a visitor sees proof before they request a call.

Numbers the firm can report

Analytics are built in. Growth Advisor suggests on Growth and Scale. See which services earn the intro call.

Side by side

The homepage asks for a call. It does not send an invoice.

Typical accountant site
Frontpage
First screen
A calculator photo and "we love numbers"
Services and a request-an-intro-call button
What the site is for
Looks like a books suite, or a generic firm theme
A firm page. Frontpage does not run books, invoices, or payroll
Intake
Contact form in the footer
Request a consultation and tap-to-call on the first screen
Updates
A webmaster ticket
Add a tax-deadline note or a bookkeeping page by chat
After launch
You guess what visitors did
Analytics and Growth Advisor on the same site

The problem

Slogans do not start a consultation.

A lot of accountant sites are letterhead. Calculator hero, a paragraph about loving numbers, services as a list of synonyms, "call us" for the first meeting. A person in tax season closes the tab and calls the firm that answered the first three questions.

The site sells a slogan

"We love numbers" does not say if you handle tax, books, payroll, or who you work with, or how to start an intro call this week.

Intake is buried

Request a consultation and tap-to-call have to sit next to the services. Frontpage captures the inquiry. It does not replace the intake tools you already have.

The page looks like a books product

Frontpage is not a books suite. It does not send invoices or close the month. The homepage asks for an intro call.

The page never gets found

City plus CPA in the title. A motto is not a title tag. See SEO basics.

A quiet CPA office with oak desks, manila folders, and afternoon window light.

How it works

Three steps to a consult-ready site.

  1. 01

    Brief the intro call

    Services, who you work with, how clients reach you, the location. Getting started.

  2. 02

    Check it like a prospect

    Frontpage builds services, who you serve, credentials, reviews, and a consult path. Review it. Change anything by chat.

  3. 03

    Publish on the firm domain

    Connect the domain. Use analytics and Growth Advisor. Score the old URL with a website audit if you want.

On the first screens

What the firm gets on the first screens.

Looks like the office. Gets found. Earns the intro call. Does not pretend to be a books suite.

The firm brand

Colors, type, logo, and voice from the first draft.

Services that self-qualify

Tax, bookkeeping, payroll, advisory. Clients know whether to call.

Who the firm works with

Individuals, small businesses, or both, and what the first meeting looks like.

Credentials

CPA, years in practice, bios. No invented awards.

Google reviews on the site

Next to the button. Read the reviews guide.

Search and growth

Titles built for CPA search. Growth Advisor from Growth ($49). Autopilot on Scale ($99).

The gaps we fill

What Frontpage puts on a firm site.

Intro call first. Proof you wrote. The site is not a books product.

  1. 01

    Build around the intro call

    Tax, books, payroll, who you serve, button. Slogans do not lead. The page is not an invoicing login.

  2. 02

    Put the answers where clients look

    Services, who you work with, credentials, hours. A first meeting should not start with a scavenger hunt.

  3. 03

    Capture the consult without extra software

    Request a consultation and tap-to-call sit on the page. The firm keeps using the intake tools it already has.

  4. 04

    Update by chat when season changes

    Add a tax-deadline note or a bookkeeping page with a sentence. See editing by chatting.

Score the current firm URL

See if the slogan site is losing the intro call.

Score any firm URL. We email the report. Use it as the brief for an intro-call rebuild. Start at website audit.

Free · No credit card · Results in your inbox

Two accountants at a conference table reviewing folders and a ledger.

After the first consult

See what is working. Fix what does not.

Growth Advisor reviews the live Frontpage site on Growth and Scale and offers suggestions the firm accepts or declines. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%.

+78% Qualified search traffic
+53% Intro call requests
How Growth Advisor treats a live firm site →
A CPA standing by a filing cabinet looking at a phone.

Where people look for a CPA

Be where people look for the firm.

People search Google, read reviews, and decide who to call. Frontpage helps the firm page show up, and can put those reviews on the site. Read trust and credibility.

  • Titles and structure built for search
  • Google reviews on the page
  • A free audit of the site you have today
Trust patterns for a professional site →

See it in action

Harbor Books briefs the intro call, not the invoice.

A bookkeeping practice describes the work, then keeps the homepage pointed at a first meeting.

Frontpage is not a books suite. The page asks for an intro call.

frontpage · your site
I run Harbor Books. Monthly books, sales tax, and a clean close for independent restaurants, plus tax and payroll for small businesses. Homepage should ask for an intro call, not a generic "we love numbers" draft.
Homepage is up: hero for restaurant operators, tax, bookkeeping, payroll, who you work with, credentials, reviews, hours, map, Request a consultation and call. Want a tax-deadline note and a dedicated bookkeeping page?
Yes. Add the tax-deadline note and the bookkeeping page. Point the form at our intake email. Do not add invoicing or a client portal.
Deadline note and bookkeeping page are on. No invoices, no portal. Analytics are on. Growth Advisor will suggest. You accept or decline.

Why switch

Why firms switch.

Earn the intro call with answers. Do not decorate a slogan.

Intake

More qualified consults

Growth Advisor can help increase traffic by up to 78% and conversions by up to 53%. You accept each suggestion.

  • You approve changes
  • Built on the live site
  • A report the firm can walk through

Trust

Reviews where visitors see them

People search, read reviews, and decide who to call. Frontpage helps the page show up and can put those reviews on the site. Trust and credibility.

  • Titles built for search
  • Google reviews on the page
  • Free audit of any URL

Season

The deadline and the site stay in sync

Add a tax-deadline note or a bookkeeping page with a sentence. Analytics show which services earned the tap. Autopilot tests on Scale.

  • Chat updates
  • Consult taps in analytics
  • No webmaster ticket

Questions

What a firm should ask first.

Can clients request a consultation from the site?

Yes. Request a consultation and tap-to-call on the first screen. The form captures the inquiry. Frontpage does not replace the intake tools you already have.

Is Frontpage a books or invoicing suite?

No. Frontpage builds the firm site. It does not send invoices, close the month, or run payroll. The homepage asks for an intro call.

Will it show our services and who we work with?

Yes. Tax, bookkeeping, payroll, and who the firm serves sit on the page. Change any of it later with a sentence.

Can we list multiple CPAs and offices?

Yes. Describe each CPA and office. Frontpage builds the pages.

Can we put Google reviews on the site?

Yes. Next to the consultation button. Read Google reviews for small business websites.

Do Growth Advisor or Autopilot publish without us?

Growth Advisor suggests. You accept or decline. Autopilot is Scale only ($99) and still runs on pages you have allowed. See pricing.

Start the firm page.

Describe the services, who you work with, and how clients should reach you. Frontpage builds the page. It will not invent a books suite.

Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only