All use cases

Use case · Counter

A coffee shop site that fills the line.

Drinks, pastry, hours, a map, and a pickup button. Frontpage builds that, then you update a drink or Saturday hours by chat.

  • Drinks and pastry
  • Hours and pickup
  • Google reviews

Free plan to start. No credit card. This is a counter page, not a dining-room site.

A barista at an espresso machine in a neighborhood cafe.

What Frontpage does

Frontpage builds a coffee shop site that answers this morning. You update it by chat.

Someone nearby wants drinks, pastry, today's hours, a map, and a way to order pickup. Frontpage builds that. Order-ahead buttons point at Square or the pickup tool you already use. Frontpage does not invent a register. Change a drink or Saturday hours with a sentence. If you run a dining room more than espresso, use the restaurant builder.

Drinks, pastry, hours, one button

The first screens answer the line. Not a hospitality poem and a chalkboard photo from last spring.

Show up when people look for coffee

Clean titles and structure so the shop has a path into search and Maps. See local rank.

Reviews next to the pastry

Google reviews can sit on the site, so a guest sees proof before they walk in or order ahead.

Numbers the counter can use

Analytics are built in. Growth Advisor suggests on Growth and Scale. See which drinks and buttons get tapped.

Side by side

A brochure loses the walk-in. This page answers the line.

Typical coffee shop site
Frontpage
Menu
A chalkboard photo, or a PDF from last season
Drinks, pastry, and prices on the page
Hours and map
Buried, or only on a Facebook photo
On the first screen, with a map link
Pickup
Hidden in the footer
Next to the drink, pointed at Square or the pickup tool you already pay for
Updates
A webmaster, or it never happens
86 a pastry or move Saturday hours by chat
After it is live
You guess what guests did
Analytics and Growth Advisor on the same site

The problem

Neighbors do not read community poems.

A lot of coffee shop sites are brochures. Hero photo, a paragraph about community, a chalkboard menu, hours on Instagram, order link in the footer. A neighbor on a phone closes the tab and walks into whoever answered first.

The menu is a chalkboard photo

Guests want drinks, pastry, and prices on the page. A buried file is how you lose the morning walk-in.

Hours and the map are a scavenger hunt

Closed Mondays, last pour, Sunday hours. If that is not on the first screen, they are already looking at the next shop.

Pickup hides in the footer

The button has to sit next to the drink. Point it at Square or the pickup tool you already use. Frontpage does not invent a register.

The site looks like a dining-room template

A full dinner menu and reserve-a-table do not match a counter. This page is drinks, pastry, and pickup. Dining rooms use the restaurant builder.

A neighborhood coffee shop bar with an espresso machine and pastry case.

How it works

Three steps to a site that fills the line.

  1. 01

    Describe the shop

    Name, drinks, pastry, location, hours, the feel. Add photos and a menu, or let it draft. Getting started.

  2. 02

    Check it like a neighbor

    Frontpage builds hero, drinks and pastry, hours, map, reviews, and a pickup button. Review it on a phone. Change anything by chat.

  3. 03

    Publish on the shop's name

    Connect the domain. Watch taps in analytics. Publish and connect your domain.

On the first screens

What the counter gets on the first screens.

Looks like the room. Shows the drinks. Gets found. Gives you numbers.

The shop's brand

Colors, type, logo, and voice. See first impressions.

Drinks and pastry

The menu with prices. Update it by chat when the board changes.

Hours and a map

Opening hours, address, map link. The questions almost every coffee search starts with.

Pickup links

Buttons that point at Square or the pickup tools you already use. Not a Frontpage-invented register.

Google reviews on the site

Next to the offer. Read the reviews guide.

Search and growth

Titles built for coffee search. Growth Advisor from Growth ($49). Autopilot on Scale ($99).

The gaps we fill

What Frontpage puts on a coffee shop site.

Answer this morning. Get found. Keep the board and the site in the same conversation.

  1. 01

    Build around the line

    A visit, a pickup order, or a guest walking in. Drinks, pastry, photos, and the button sit in that order.

  2. 02

    Put the answers where guests look

    Drinks, pastry, prices, hours, address, map. A neighbor should not hunt.

  3. 03

    Link to tools you already use

    Square, the phone, the pickup tool you already pay for. Frontpage does not invent a register. See Square Online.

  4. 04

    Update by chat before the rush

    Add a seasonal drink, reprice a pastry, change Saturday hours. See editing by chatting.

Score this morning's URL

See if the current site loses the line.

Score any coffee shop URL. We email the report. Start at website audit.

Free · No credit card · Results in your inbox

Two baristas reviewing morning setup behind the espresso bar.

After the first rush

See which pages fill the line. Fix what does not.

Growth Advisor reviews the live Frontpage site on Growth and Scale and offers suggestions you accept or decline. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%.

+78% Coffee search traffic
+53% Visit and pickup taps
How Growth Advisor treats a live coffee shop site →
A person looking at a phone on the sidewalk outside a cafe.

Coffee searches

Be where people look for a cup this morning.

People search Google, read reviews, and decide where to get coffee. Frontpage helps the page show up and can put those reviews on the site. Read the reviews guide.

  • Titles and structure built for coffee search
  • Google reviews next to the pastry
  • A free audit of the site you have today
How to show up for local coffee search →

See it in action

Fern & Steam briefs the counter the way the bar already talks.

A Denver shop that roasts in house describes the drinks, then points pickup at Square with another sentence.

If a drink is 86'd or Saturday hours move, say so.

frontpage · your site
I run Fern & Steam in Denver. We roast in house, open 7 to 4, closed Mondays. Goal is visits and pickup: hero, drinks and pastry menu, hours, location, Google reviews, and an order-ahead button.
Done. Warm hero with Order ahead, hours, a map, drinks and pastry with prices, reviews. Want drink photos and a link to Square pickup?
Yes. Add a few drink photos and point the order button at our Square page. Do not invent a register.
Photos and the Square link are on. Analytics are on, so you can see which drinks and which button guests tap.

Why switch

Why coffee shops switch.

Drinks, pastry, hours, pickup. Everything else can wait.

Counter

More searches. More pickup taps.

Growth Advisor can help increase traffic by up to 78% and conversions by up to 53%. You accept each suggestion.

  • You approve changes
  • Built on the live site
  • A report the counter can walk through

Maps

Be where people look for coffee

Frontpage helps the page show up and can put reviews next to the pastry. See local rank.

  • Titles for coffee search
  • Google reviews on the page
  • Free audit of any URL

Board

The menu and the site stay in sync

86 a pastry or move Saturday hours with a sentence. Analytics show which drinks earned the tap. Autopilot tests on Scale.

  • Chat updates
  • Pickup taps in analytics
  • No webmaster ticket

Questions

What owners ask before they publish.

What does Frontpage put on a coffee shop site?

Hero, drinks and pastry with prices, hours, map, photos, Google reviews, and a button to order ahead, visit, or get directions. On your domain, in your brand.

Can guests order ahead?

The page links pickup to Square or the pickup tools you already use. Frontpage does not run a native register. See Square Online.

How is this different from the restaurant page?

Coffee shops need drinks, pastry, and a pickup line. Dining rooms need a full menu, seatings, and a reserve path. Use the restaurant builder if you run a dining room more than espresso.

Can we put Google reviews on the site?

Yes. Next to the menu. Read Google reviews for small business websites.

How do menu and hour changes work?

By chatting. When a drink is 86'd or Saturday hours move, say so. See editing by chatting.

Does Autopilot change the menu without asking?

No. Autopilot is Scale only. Growth Advisor never auto-publishes. You accept or decline. See pricing.

Start the coffee shop page.

Describe the shop, the drinks, and this morning's goal. Frontpage builds the page. Free plan. No credit card.

Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only