Menu, prices, one button
The first screens answer the booking. Not a vibe paragraph and a buried price list.
All use cases
Use case · Local business
A salon site that fills chairs.
Menu, prices, hours, and a book button. Frontpage builds that, then you update a service or Saturday hours by chat.
- Service menu
- Hours and book
- Google reviews
Free plan to start. No credit card. Booking points at the tool you already use.
What Frontpage does
Frontpage builds a salon site that fills the next chair. You update it by chat.
Someone nearby is picking a cut, color, or nails on a phone. They want the menu, the prices, the hours, the work, and a way to book. Frontpage builds that. Book and call buttons point at Vagaro, the phone, or the scheduler you already use. Change a price or Saturday hours with a sentence.
Show up when people look for a chair
Clean titles and structure so the salon has a path into search and Maps. See local rank.
Reviews next to the offer
Google reviews can sit on the site, so a first-timer sees proof before they sit down.
Numbers the owner can use
Analytics are built in. Growth Advisor suggests on Growth and Scale. See which services and photos fill the book.
Side by side
A mood board loses the walk-in. This page books the chair.
Typical salon site
Frontpage
Service menu
A PDF, or prices only on Instagram
Cuts, color, nails, and prices on the page
Hours and map
Buried, or only on a Google listing
On the first screen, with a map link
Booking
Hidden in the footer
Next to the service, pointed at Vagaro or the tool you already pay for
Updates
A webmaster, or it never happens
Add balayage or move Saturday hours by chat
After it is live
You guess what clients did
Analytics and Growth Advisor on the same site
The problem
Clients do not book a vibe paragraph.
A lot of salon sites are mood boards. Hero photo, a paragraph about self-care, prices on a PDF, hours on Instagram, book link in the footer. A client on a phone closes the tab and books whoever answered first.
The menu is a PDF from last season
Clients want tonight's cuts, color, nails, and prices on the page. A buried file is how you lose the walk-in.
Hours and the map are a scavenger hunt
Closed Mondays, last color, Sunday hours. If that is not on the first screen, they are already looking at the next chair.
Booking hides in the footer
The button has to sit next to the service. Point it at Vagaro, the phone, or the scheduler you already use.
The site looks like a template
Stock hair photos and generic copy do not match the room. The page has to feel like the salon you run.
How it works
Three steps to a site that fills chairs.
- 01
Describe the salon
Name, services, prices, stylists, hours, the feel. Add portfolio photos, or let it draft. Getting started.
- 02
Check it like a client
Frontpage builds hero, menu, gallery, stylist bios, reviews, hours, and a book button. Review it on a phone. Change anything by chat.
- 03
Publish on the salon's name
Connect the domain. Watch taps in analytics. Publish and connect your domain.
On the first screens
What the chair gets on the first screens.
Looks like the room. Shows the menu. Gets found. Gives you numbers.
The salon's brand
Colors, type, logo, and voice. See first impressions.
The service menu
Cuts, color, nails, lashes, treatments, prices. Update it by chat when the board changes.
Portfolio and stylists
Real work, bios, specialties. Clients pick the chair.
Hours, map, and offers
Opening hours, address, parking, a first-visit offer, gift cards, or memberships.
Google reviews on the site
Next to the offer. Read the reviews guide.
Search and growth
Titles built for salon search. Growth Advisor from Growth ($49). Autopilot on Scale ($99).
The gaps we fill
What Frontpage puts on a salon site.
Answer the booking. Get found. Keep the menu and the site in the same conversation.
- 01
Build around the next chair
A booked cut, a color, or a first-visit offer. Menu, portfolio, and the button sit in that order.
- 02
Put the answers where clients look
Services, prices, stylists, hours, address, map. A first-timer should not hunt.
- 03
Link to tools you already use
Vagaro, the phone, the scheduler you already pay for. Frontpage does not invent a booking desk.
- 04
Update by chat before the weekend
Add a lash service, change a gel price, move Saturday hours. See editing by chatting.
Score today's URL
See if the current site loses the chair.
Score any salon URL. We email the report. Start at website audit.
After the first booking
See which services fill the book. Fix what does not.
Growth Advisor reviews the live Frontpage site on Growth and Scale and offers suggestions you accept or decline. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%.
+78% Salon search traffic
+53% Book taps
Salon searches
Be where people look for a chair.
People search Google, read reviews, and decide who to book. Frontpage helps the page show up and can put those reviews on the site. Read the reviews guide.
- Titles and structure built for salon search
- Google reviews next to the offer
- A free audit of the site you have today
See it in action
The owner briefs the salon the way the floor already talks.
A hair salon describes the chairs, then adds balayage or a first-visit offer with another sentence.
If a new lash service or Saturday hours move, say so.
Build a site for my hair salon. Lead with a Book now button, show our cut and color menu with prices, our 3 stylists, a gallery, Google reviews, and hours.
Done. Homepage opens with Book now, then the service menu with prices, stylist bios, a portfolio gallery, hours, and Google reviews. Want the book button pointed at your scheduling tool?
Yes. Point it at our Vagaro page. Add balayage at $180 and a 15% off first-visit offer at the top. Do not invent a booking form.
Linked Book now to Vagaro, added balayage at $180, and put the first-visit offer at the top. Analytics are on, so you can see which services and which button clients tap.
Why switch
Why salons switch.
Menu, prices, hours, book. Everything else can wait.
Floor
More searches. More booked chairs.
Growth Advisor can help increase traffic by up to 78% and conversions by up to 53%. You accept each suggestion.
- You approve changes
- Built on the live site
- A report the owner can walk through
Maps
Be where people look for a salon
Frontpage helps the page show up and can put reviews next to the offer. See local rank.
- Titles for salon search
- Google reviews on the page
- Free audit of any URL
Chair
The menu and the site stay in sync
Add a keratin or move Saturday hours with a sentence. Analytics show which services earned the tap. Autopilot tests on Scale.
- Chat updates
- Book taps in analytics
- No webmaster ticket
Questions
What owners ask before they publish.
Does this work for nails, lashes, barbershops, and spas?
Yes. Hair salons, barbershops, nail studios, lash and brow bars, med spas, and skincare studios. Frontpage shapes the page around the services, menu, gallery, reviews, and booking path.
Can clients book an appointment from the site?
The page links book and tap-to-call to Vagaro, the phone, or the scheduler you already use. Frontpage does not run a native booking desk.
Can we put Google reviews on the site?
Yes. Next to the menu. Read Google reviews for small business websites.
How do services and prices get updated?
By chatting. When a keratin treatment is added or a gel manicure price changes, say so. See editing by chatting.
Will Frontpage invent a booking calendar?
No. Book buttons point at the tool you already pay for. Frontpage does not invent a booking desk.
Does Autopilot change the menu without asking?
No. Autopilot is Scale only. Growth Advisor never auto-publishes. You accept or decline. See pricing.
Start the salon page.
Describe the salon, the menu, and how clients should book. Frontpage builds the page. Free plan. No credit card.
Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only