Use case · Optimization
Describe the test in plain English and Frontpage builds the variant, splits your traffic, tracks the goal, and ships the winner, no snippet, no visual editor, no goal-tagging, and no developer in the loop.
No code, no tags
Most A/B testing tools promise 'no-code' and then hand you a snippet to paste, a visual editor that breaks your layout, goal-tracking to wire up, and a flicker of the old page before the test loads. The moment something's off, you're back to a developer. For a small team, that friction is enough to never start.
Frontpage makes testing genuinely no-code, because there's nothing to install in the first place. You describe the test in plain English, the variant is built on brand, your traffic is split automatically, and the result is read for you. No tags, no editor, no QA, no dev ticket, just a sentence and a conclusion.
How Frontpage solves it
Frontpage strips the setup out of A/B testing: no tags, no editor, no event tracking, no deploys. You describe the experiment in plain language and the platform builds it, runs it honestly, and ships the winner, while your pages stay fast and unbroken.
How it works
What you get
No-code testing only counts if there's truly nothing technical left for you to do. Frontpage handles every part of an experiment so the only thing you bring is the idea, in plain English.
Describe the change in words and the variant is built for you, no editor, no markup, no code.
Testing is native to the platform, so there's nothing to paste, maintain, or accidentally break.
Every version is generated from your design tokens, so it looks like part of your site, never an overlay.
Name what success is and it's tracked, no data layer, no conversion pixel, no tagging.
Visitors are divided evenly the moment a test goes live, with zero configuration.
The engine waits for real confidence and declares the winner, no stats math on your end.
Real pages, not client-side swaps, so there's no flash of old content and no layout breakage.
Ship or roll back a winner in plain English, no deploy, no ticket, no engineer required.
See it in action
There's no editor to open and no code to write. You describe the experiment, Frontpage builds it, splits the traffic, and reads the result, and every follow-up change works the same way.
No developer ever enters the loop. Launch, tweak, pause, or ship a test entirely in conversation, while your pages stay fast and unbroken.
Why it works
When testing needs a developer, it bottlenecks. Frontpage puts a real experimentation workflow in plain English, so anyone on your team can run one and your pages never pay a performance tax for it.
FAQ
Genuinely no-code. You never write markup, paste a snippet, or open a code editor. Because Frontpage builds and hosts your site, the testing is already part of the platform, you describe the experiment in plain English and it's built, split, and measured for you.
No. There's nothing to install, which is what makes it truly no-code. No script tag, no tag manager, no SDK, and therefore no snippet to break, slow your page, or fall out of date.
You describe the change in words. Say 'test a shorter headline' or 'try the testimonials above the pricing' and Frontpage generates the alternative on brand, rendered from your design tokens, so it looks native, not bolted on.
You don't wire anything up. You just tell Frontpage what a win is, a signup, a click, a purchase, and it tracks that as the goal. No events to tag, no data layer, no pixel to debug.
No. Each variant is a real static page, not a client-side swap, so there's no flash of the old version and no layout glitch mid-load. The experience stays fast and clean for every visitor.
Never. Launching, changing, pausing, or rolling out a test is all done in plain English, with no deploy and no engineering ticket. The whole testing workflow lives in conversation.
Keep exploring
Describe a test in plain English and watch Frontpage build, split, and ship it. Free to start, no credit card, no snippet, no developer.
Free forever plan · No credit card required