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Use case · Launch

Build a waitlist. Then keep going.

Tell Frontpage the product and the promise. It builds the waitlist. Then you keep talking — new headline, proof line, launch page. Emails export. No editor after the draft.

  • Email signup you can export
  • Your domain or subdomain
  • Growth Advisor on Growth and Scale

Free plan to start. No credit card. Autopilot is Scale only.

A team collaborating around laptops in a bright office.

What Frontpage does

You describe the product. Frontpage builds the waitlist. Then you keep talking.

A waitlist is one promise and one email field. Frontpage builds that page, on your domain, looking like the product. Signups land in Frontpage and export. Frontpage does not send the launch email. Analytics are on the page. Growth Advisor (Growth and Scale) tells you what to change next. Autopilot on Scale can test the pitch.

Hero, promise, one field

The page asks for the email and nothing else. Proof and a short FAQ can sit next to the form.

The next change is a sentence

Sharper headline, early-access line, or the launch page later. Same thread. See editing by chatting.

The list stays with the team

Addresses export with a consent timestamp. Email them from the tool you already use.

Numbers after the first share

Analytics are built in. Growth Advisor suggests on Growth and Scale. Autopilot tests on Scale. Free plan if you want to try first.

Side by side

A parked form is not a waitlist. Frontpage builds the page.

Typical waitlist tool
Frontpage
What you get
A parked form that looks like a form
A branded page: hero, promise, proof, one field
The emails
Locked in their list
Stored on the site and exported. You send the mail
Where it lives
Their host or a leftover URL
Your domain or a campaign subdomain
After the first share
You guess. Or buy another tool
Analytics, Growth Advisor, Autopilot on Scale

The problem

Most waitlist tools stop at a parked form.

You needed a list. You got a holding form. It does not look like the product, the emails are stuck in a tool you do not mail from, and when launch day comes you start the site over.

It looks like a leftover form

A parked field does not prove demand. Hero, promise, and proof have to sit on the same screen.

The emails are not yours to send

Signups should export. Frontpage stores them. You mail from the tool you already use. Frontpage does not send the launch email.

You cannot publish it

A waitlist that cannot sit on the real domain is still a mock. See publish.

No loop after the first share

Without analytics and a next-step tool, the list is a screenshot. Growth Advisor is on Growth and Scale. Autopilot is Scale only.

A small team gathered around a loft table at dusk, talking through a waitlist launch.

How it works

Three steps. No canvas.

  1. 01

    Brief the product

    What it is, who it is for, the one promise. Add brand notes or let it draft. Getting started.

  2. 02

    Generate, then keep going

    Frontpage builds hero, promise, proof, and a signup field. You change anything by chat.

  3. 03

    Publish and measure

    Connect a domain. Export the list when you are ready to mail. Use analytics and Growth Advisor. Score an old holding URL with a website audit if you are replacing one.

What you get

What you get after the first prompt.

A waitlist that looks like the product, can rank, can collect emails, and comes with numbers.

Your brand on the first draft

Colors, type, logo, and voice. Not a parked form.

One clear action

Hero, promise, proof, one signup field.

Emails you can export

Stored with consent. You send the launch mail. Frontpage does not.

Search basics

Titles, descriptions, and headings written so Google has a real page to index.

Your domain or subdomain

See publish and subdomains.

Analytics and growth

Visitors and signups on the page. Growth Advisor from Growth ($49). Autopilot on Scale ($99).

Why switch

How Frontpage stays useful after the first share.

Generate. Keep talking. Publish. Then measure who signed up.

  1. 01

    One signup per page

    Promise, proof, and one field. That is the waitlist. See also coming soon if the domain is still empty.

  2. 02

    Keep generating

    Tighten the pitch, add proof, or turn the same site into the launch page by chat. No canvas handoff.

  3. 03

    Publish where people will look

    Main domain or a subdomain. See connect a subdomain.

  4. 04

    See who signed up

    Analytics on the page. Growth Advisor on Growth and Scale. Autopilot on Scale.

Score the current page

See if the current holding page stopped at a form.

Score any holding URL. We email the report. Use it as the brief for the waitlist. Start at website audit.

Free · No credit card · Results in your inbox

Two founders at a standing desk reviewing waitlist results on a laptop.

After it ships

See who signed up. Fix the next thing.

Growth Advisor reviews the live Frontpage site on Growth and Scale and suggests changes you accept or decline. That is how Frontpage helps businesses grow traffic by up to 78% and conversions by up to 53%. On Scale, Autopilot can A/B test and publish the winner.

+78% Traffic after the first share
+53% Waitlist signups
How Growth Advisor works →
A founder by a loft window looking something up on a phone.

After the share

Be there when people search the product.

People search the product name and the category, then decide whether to join. Frontpage writes titles and structure with the first draft. Park the waitlist on a subdomain if you want it off the main site.

  • Titles and structure with the first draft
  • A share-ready title and description
  • A free audit of the page you have today
Optimize the same URL →

See it in action

Harbor asks for a waitlist, then an early-access line, in one thread.

No design file. No editor after the draft.

If the pitch is weak or you need a proof line under the form, say so.

frontpage · your site
Waitlist for Harbor, a shared inbox for small agencies. Deep navy. Hero, one promise, three benefits, short FAQ, join-the-list field.
Done. Navy page with that structure is up. Want the headline to lead with early access?
Yes. Get in before the public launch. Add a proof line under the form.
Headline rewritten, proof line added. Analytics are on. Growth Advisor will suggest. Autopilot stays off until Scale.

The gaps we fill

Why people switch.

The waitlist should still be useful after the first share.

Launch

The launch page is still chat

When the product is ready, the same site becomes the launch page. See coming soon and the generator.

  • Same thread
  • List stays
  • No migration

Grow

Fix what the live page is missing

Growth Advisor can help increase traffic by up to 78% and conversions by up to 53%. You accept or decline each suggestion.

  • Paid plans
  • You approve changes
  • Autopilot is Scale only

The list

Export, then mail from your tool

Signups land on the Frontpage site with a consent timestamp. Frontpage does not send newsletters.

  • Export the list
  • You send the mail
  • Consent is stored

Questions

If you are evaluating waitlist tools.

Where do the email signups go?

Onto the Frontpage site. Signups are stored with a consent timestamp and can be exported. You email that list from the tool you already use. Frontpage does not send newsletters.

How is this different from a typical waitlist tool?

Those give you a parked form. Frontpage keeps generating by chat, publishes on your domain, and puts analytics and Growth Advisor on the same page. Read the AI landing page generator.

Can the page look like a real product on day one?

Yes. Colors, type, logo, and voice are on the first draft. Proof and an FAQ can sit next to the form.

Does Autopilot run on every waitlist?

No. Autopilot is Scale only ($99). Growth Advisor starts at Growth ($49). Free plan exists. See pricing.

What happens when the product is ready to launch?

The same site becomes the launch page by chat. The domain, the brand, and the list stay. There is no migration.

Can the waitlist live on a subdomain?

Yes. Main domain or a campaign subdomain. See connect a subdomain.

Generate the waitlist.

Describe the product, the brand, and the promise. Frontpage builds it, then keeps going. Free plan. No credit card.

Free plan · No credit card · Starter $19 · Growth $49 · Scale $99 · Autopilot is Scale only